Bachelor of Business Administration in Marketing

Year I
  Semester I Credits   Semester II Credits
1 English for Academic Study 1 3 1 English for Academic Study 2 3
2 Khmer Studies 3 2 Basic Marketing 3
3 Geography for Business and Economics 3 3 Business Law 3
4 Computer For Office Application 3 4 Principle of Management 3
5 History of Economics Thought  3 5 Business Mathematics 3
6 Introduction to Business 3 6 Computer for Advanced office Application 3
Year II
  Semester I Credits   Semester II Credits
1 Principle of Accounting 1 3 1 Principle of Accounting 2 3
2 Marketing Management 3 2 Company Law 3
3 Economics 3 3 Taxation 3
4 Human Resource Management 3 4 Financial Management 3
5 Business Statistics 3 5 Organizational Behavior 3
6 English for Business Study I 3 6 English for Business Study II 3
Year III
  Semester I Credits   Semester II Credits
1 Investment Law 3 1 Media and Advertising Strategy 3
2 Entrepreneurship Management 3 2 Public Relations 3
3 Marketing Research 3 3 Consumer Behavior 3
4 Sales and Promotion Management 3 4 International Trade 3
5 Money and Banking 3 5 Marketing Service 3
6 English for Business Study III 3 6 English for Business Study IV 3

 

Coursework Only

Year IV
  Semester I Credits   Semester II Credits
1 New Product Development and Design 3 1 International Marketing 3
2 Inventory management 3 2 Marketing Strategy 3
3 Shipping Management 3 3 Business Ethics 3
4 Applied Statistics and SPSS 3 4 Benchmarking 3
5 Research Methodology 3 5 Retail management 3
6 English for Business Study V 3 6 English for Business Study VI 3

             Coursework +thesis

Year IV
  Semester I Credits   Semester II Credits
1 New Product Development and Design 3 1 International Marketing 3
2 Inventory management 3 2 Marketing Strategy 3
3 Shipping Management 3 3 Business Ethics 3
4 Applied Statistics and SPSS 3 4 Project Paper (Thesis) 9
5 Research Methodology 3 5    
6 English for Business Study V 3 6    

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